Late start on #GivingTuesday Planning? No worries. We have a guide that will help you maximize the days remaining until November 30th. Before we get started though, take a minute to look at the value of this pseudo-holiday to your organization. Undoubtedly, every nonprofit should be participating to some degree […]
Nonprofit Marketing
7 posts
Enjoy this spotlighted blog from Snovi.io Are your emails getting through to your audience and raising support for your cause? Many organizations launch emailing because they’re encouraged by the anticipated ROI. On average, every $1 spent on an email campaign brings $44 of returns. But when it comes to estimating […]
Note: This post was originally published on the Salesforce.org blog. As nonprofit marketers and fundraisers begin their end-of-year giving campaigns, quickly creating personalized, data-driven content has never been more important. The newly-launched Marketing Cloud for Nonprofits from Salesforce.org is designed to help nonprofits of all sizes build constituent-first communications fast. Building effective marketing […]
Many nonprofit organizations know about search engine optimization (SEO), but do they fully grasp why it is necessary? Your organization might say, “We want to be on page one for Google” or “I want my site optimized.” This indicates that you have an idea of the value of SEO, but […]
How can your nonprofit organization increase its audience growth? You have a cause and a message to share, but getting it out there to the right people isn’t always easy. To help organizations grow their audience—and also their returns and impact—I created an approach to communication development based on a […]
This blog was sponsored by Fiverr In the age of remote work and ever-shrinking nonprofit teams, outsourcing is the holy grail. According to Statista, the global market value of the outsourcing industry was about $92.5 billion in 2019. Outsourcing to freelancers through organizations like Fiverr can change your nonprofit game for […]
When a nonprofit organization decides to undertake a capital campaign, it has most likely identified a need and developed a project to address that need. Usually, the campaign is designed to resource the project. For many organizations, information about the project is first shared with key supporters during a feasibility […]